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Archive for July 10, 2008

Book about family breakdown in the making

From Roger Eldridge, Ireland

To put so-called Family breakdown in context I provide a few extracts from my upcoming book which sets out my hypothesis that “feminism”, “domestic violence” and the “gender war” are simply manufactured marketing tools.

“In order to pay the wages and make a profit the media has learnt that their clients - readers, viewers, listeners, must be good consumers or else the advertisers will go elsewhere. The best consumers are overwhelmingly women - Maureen Gaffney of the National Economic and Social Forum estimates that at least 90% of financial decisions and purchases are now made by women - so to survive and be successful editors everywhere must fill the spaces between the ads with content (what in the old days used to be called “News”) labelled WAWMAA - stories that reinforce what women like to hear - ones that say Women Are Wonderful, Men Are Awful.

It’s not that editors like women and dislike men, it’s just good for business.

The mantra of big business is growth so their strategy has to be always to maximise profit through sales. For every cent they pay to a woman they know they will get it back immediately in sales. For them to hire women rather than men, wherever it is feasible, suits their purpose.

It’s not that managers and company directors like women and dislike men, it’s just good for business.

Since the seventies governments have acted exactly like big business. They now claim taxes from virtually every purchase made so, if they want to expand their empire, they have a vested interest in ensuring consumerism is maximised.

That means it makes sense for government, like the media and big business, to have policies which use WAWMAA to justify the transfer of control of the Family income from the man to the woman. Hence the built-in bias in the governments family Courts - both in Custody and Domestic Violence cases - and Child Support laws and decisions.

It’s not that governments like women and dislike men, it’s just good for business.”

God bless, Roger Eldridge
Executive Director, Family Rights Institute of Ireland, Knockvicar, Boyle, Co. Roscommon
familyrightsinstitute@eircom.net 07196-67138    086-8180146

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